That's the best way to feed the human mind. That's how Bob Marley did it. He never put it in your face. After you got the groove, you were just singing the hooks, because you thought it was cool.
“The biggest challenge for everybody to realize out there is that we're in a very complicated business world and that were all under one umbrella and it's very challenging for everybody to figure out where the priorities lie and where the loyalties lie.”