SST was formed to put out the first Black Flag record. Basically, there wasn't anyone else to do it. I felt that what I was doing with Black Flag was very worthwhile, and I wanted to get it out there.
I just don't understand how you can not be concerned about your appearance. From time to time I'm vilified as the person who cares about the look of a teapot - and it's not that I believe my taste is superior , I just can not believe that other people don't care.