Movie distribution may very well have migrated fully to digital form by then, making a huge dent in the need to print film and physically distribute content.
I think the younger generation, the people poised to dominate the workforce, are more socially conscious. They are more demanding in terms of environment and how that environment contributes to their life.
When you look around right now, Nashville is kind of going through another changing of guard; you're watching the Martina McBrides and the Faith Hills and all of them that have been the big stars for the last however many years, and the next generation is coming in: Miranda Lambert, Carrie Underwood