In a very basic way, a prominent landmark such as Mt. Holyoke tells you where you are. They let you know that you're not the first person in a place.
The red carpet is kind of a surreal experience. There's nothing normal about it, so for me the most important thing is to maintain some normality right until the point you get out of the car.
The chief concern of the French Impressionists was the discovery of balance between light and dark.