Videos are more like photography. It's not as much about trying to tell a story as it is creating images.
He steps on stage and draws the sword of rhetoric, and when he is through, someone is lying wounded and thousands of others are either angry or consoled.
I think there ought to be some serious discussion by smart people, really smart people, about whether or not proliferation of things like The Smoking Gun and TMZ and YouTube and the whole celebrity culture is healthy.