Advertising: the science of arresting the human intelligence long enough to get money from it.
To open the majority of peoples' minds to something new is difficult. I always think that, as long as it's funny underneath, then you can argue that a teaspoonful of sugar helps the medicine go down.
I think one of my father's great legacies is the people that he inspired and the generation that he inspired transformed America through civil rights, women's rights, equal justice, and they've passed that on to their children and grandchildren.

