I think it would be a lot easier if I said, 'I feel like a dude,' but I was raised by a southern mom, so I know how to put on lipstick and walk in heels and rock that look. It's exactly that juxtaposition that confuses people.
It's definitely going to be harder than it sounds to acquire millions of users in the U.S. It's going to be a lot of work, and you can't make light of that.

