The best time to release a film is on a festive date like Divali or Eid, or at a time when there are no big films three to four weeks before or after.
A good example of how it must have been is today's world of conducting, which is still utterly dominated by men, and the prejudice the few female conductors have to battle even today is astounding.
You must not demand the failure of your peers, because the more good things that are around in film, in television, in theater - why the better it is for all of us.