If a movie is really working, you forget for two hours your Social Security number and where your car is parked. You are having a vicarious experience. You are identifying, in one way or another, with the people on the screen.
“For less than the cost of a Big Mac, fries and a Coke, you can buy a loaf of fresh bread and some good cheese or roast beef, which you will enjoy much more.”
“I much prefer working with kids whose life could be completely upended by a reading of a book over a weekend. You give them a book to read - they go home and come back a changed person. And that is so much more interesting and exciting.”