I live 50 miles from London and we've got some of the highest levels of teenage and childhood poverty in the country. It's disgusting. Just because it's a rural area, it gets forgotten.
A leader has to 'appear' consistent. That doesn't mean he has to be consistent.
If you play jazz, then you play with your fingers. If you're playing rock, you use a pick. There's really no rhyme or reason to that other than that's just the way it has been.

