My husband was an Air Force pilot man years ago and recently an Air Force wife thanked me for my service! I laughed and said, 'No, I wasn't in the Air Force, my husband was!' And she smiled and said, 'If he served, you served. And thank you.'
The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but we have a real passion for the littlest detail. It's legendary in our products.
I've always been more afraid of being left alone or left out than of things that go bump in the night.

