I've said this so many times but there's a magic when you have a really good actor in a really good makeup.
This is the task, I think, of a letter movement. But it should be set up only in states where a significant response can be achieved, for a letter movement necessarily presupposes a strong organization.
I'd love to be the first one to say this, but it automatically turns into - we all have those responsibilities that we ignore because we don't feel like they're ours.