It's quite similar to guitar solos, only with programming you have to use your brain. The most important thing is that it should have some emotional effect on me, rather than just, 'Oh, that's really clever.'
I moderated a panel focusing just on women and the specific challenges that women entrepreneurs face. And we found that around the world, the challenges are the same, whether it is gaining access to capital, risk-taking, or the ability to expand beyond a small business and grow.