Generally, you are held to a sound and that becomes your sound. That gets branded as your sound, and all the copycats start with it because the labels are looking for that sound.
“Fear not; and the God of mercies grant a full gale and a fair entry into His kingdom, which may carry sweetly and swiftly over the bar, that you find not the rub of death.”
“One of the reasons people stop learning is that they become less and less willing to risk failure.”