If your mind is at work, we're in danger of reproducing another cliche. If we can keep our minds out of it and our thoughts out of it, maybe we'll come up with something original.
Realizing this, I knew that the actual space of a room could be broken down and played with by planting illusions of real light (electric light) at crucial junctures in the room's composition.
It was very early, and we were still like beta or alpha stage, and so we started receiving a ton of download. The server became overloaded, and that's when I realized that this had a huge market.

