Beside all this I think there was something personal, being Muslim myself who lived in the west I felt that it was my obligation my duty to tell the truth about Islam. It is a religion that has a 700 million following, yet it's so little known about it which surprised me.
Well, when you're trying to create things that are new, you have to be prepared to be on the edge of risk.
The definition of winning has become distorted. If winning the rights to a property brings with it hundreds of millions of dollars in losses, what have you won? When faced with the prospect of heavy financial losses, we have consistently walked away and have done so again.