In the past there were various suggestions in the framework of financial and other agreements to benefit with Iran. But Iran interpreted those suggestions in a mistaken way and deceived the international community.
But now in this day and age, people are more prone to go out to try new things to enhance their performance on the field - to enhance their physical appearance.
It is up to you to decide that this has lasted long enough, that our boys are dying to serve no British interest but for the interests of a small clique of utterly unscrupulous men.