So if we're going to build new applications that require a large time investment, like say movie editing - today that doesn't matter for the enterprise desktop, but eventually it will when we get closer to consumers - you really need to have a cross-platform story.
When I got hoarse, the manager would say, 'Drink this. Joplin used to drink this,' and I used to say, 'Joplin? Joplin's dead.
At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.