I think that when NASA works on a moon shot, they know too well that all of the people working on it must do their job at 110 percent. Sometimes they probably put in 18 hour days, but they're aiming for the moon, and that's what counts.
If you want to get known as a singer you hire five sexy chicks and let them fight over you onstage and for the cameras. That's publicity, man.
The drama may be called that part of theatrical art which lends itself most readily to intellectual discussion: what is left is theater.