There is something endearing about people who give themselves up completely to their faith. But there is likewise something frightening about such a totality, which also is a feature of Islam.
But there's actually a lot of punk bands out there that go out of the norm, use odd time signatures, or a lot of different tempo changes in a song.
And so if your competitors aren't growing, if there isn't a competitive reason to grow, and you want focus and discipline to add customers to existing stores, you adjust your strategy.

