You don't want to be first, right? You want to be second or third. You don't want to be - Facebook is not the first in social media. They're the third, right? Similarly, you know, if you look at Steve Jobs' history, he's never been first.
People go to Disney because they know its brand attributes. We believe we have an opportunity to go with our content directly to consumers.
There are many young talents in Brazil. There is a lot of hope in Felipe Massa. It is very difficult to judge him in his first year, but by the end of the end we are going to have a better position how he does in Formula One.

