The best way in the world to advertise is to get somebody else to run around with the name of your product on their person or showing it around somewhere and not only that but they're paying for it.
“I suppose there must be some way in which I'm compelled to show some side of myself - or of people - that's paranoid and fraught and beleaguered and downtrodden, just as Tom Cruise wants to show that he's terrifyingly upbeat and terrifyingly heroic all the time.”
“States are like people. They do not question the awful status quo until some dramatic event overturns the conventional and lax way of thinking.”