Research your idea. See if there's a demand. A lot of people have great ideas, but they don't know if there's a need for it. You also have to research your competition.
“Sometimes I like them artificial and sometimes I like them real. And the reason is because sometimes I like a real close sound. And I like a very specific snare sound and I can't get that in the big room.”
“Many pilots of the time were the opinion that a fighter pilot in a closed cockpit was an impossible thing, because you should smell the enemy. You could smell them because of the oil they were burning.”