It's a comedy thriller, brilliantly written and it's full of twists and turns at every page. When I was reading it I was desperate to get to the end to find out what happens, it really hooks you.
I think good radio often uses the techniques of fiction: characters, scenes, a big urgent emotional question. And as in the best fiction, tone counts for a lot.
Google is in an amazing position to be the target of tons of lawsuits that will set precedent for many important things for us on the Internet.