Once I have a hook I think has potential - enough to spin out more than a hundred thousand words, then I start turning my attention to characters. Who are these people? Why did this thing happen to them? But the hook always comes first.
“There are two things panic patients hate to do. They hate to take medication - and they hate to go to doctors. They hate to come to grips.”
“I have lost someone I loved as a brother, as a closest friend, and a remarkable human being. We have also lost one of the best damn actors we'll ever see.”