Once I have a hook I think has potential - enough to spin out more than a hundred thousand words, then I start turning my attention to characters. Who are these people? Why did this thing happen to them? But the hook always comes first.
“For me, comedy should have a certain amount of joy in it. It should be about attacking the powerful - the politicians, the Trumps, the blowhards - going after them. We shouldn't be attacking the vulnerable.”
“I am prejudiced in favor of him who, without impudence, can ask boldly. He has faith in humanity, and faith in himself. No one who is not accustomed to giving grandly can ask nobly and with boldness.”