I have a structured songwriting process. I start with the music and try to come up with musical ideas, then the melody, then the hook, and the lyrics come last. Some people start with the lyrics first because they know what they want to talk about and they just write a whole bunch of lyrical ideas,
The heartbeat of a football team is the quarterback position and I think everyone who has any intelligence about the game understands you must have consistency at that position to be a championship team.