Because women still earn just 77 cents for every dollar men make. Those pennies add up to real money.
I'm predicting that we'll finally have a computer will search my e-mail automatically and delete every message that begins with 'thought you'd be interested,' and then give an electrical shock to the sender to remind him or her to stop send that kind of message.
They know what my standards are. They know what I need and how to get it to me, and they know how to communicate with me if for some reason they can't get it.