A choreographer deals with the movement that you create, and with a creative director it's about the story, the stage, the lighting, the costuming, executing someone's idea, choosing how far to go or how little to go, and blending it so that you feel it, you're emotionally effected.
President Johnson put destroyers in harm's way in the Tonkin Gulf not only once, but several times, with the, with a lot of his people hoping that it would lead to a confrontation and claiming that it had. And could have resulted in the lost of many lives in the course of it.
All I can say is, hey, if you have fun doing what you do, if you have fun playing soccer, the creativity is just going to come as time goes on.