There's a rule of thumb in politics. If you're at a point where you're complaining about the other guy being mean and unfair and uncivil, that's probably a sign that you're losing.
The Democrats' ads convince me that Governor Romney can't sing, but his record convinces me he knows how to lead, and I think you know which skill we need more.
My mom has a good way of engaging me in a conversation about the choices I make, listening, being objective and open-minded, and respecting those choices so long as they don't put me in danger.

