It's more along the lines of raising a child: we train the system to a certain range of behaviors that we find most useful. But then we let it go, because we don't want to have to be babysitting it the whole time.
The success of Watermark surprised me. I never thought of music as something commercial; it was something very personal to me.
If you really know... what you want and how to get there, then everything else really falls into place.

