The big producer is going to figure out how to deal with whatever the rules are, but the little guy who is running a few hundred units or maybe feeding 1,500 cattle a year, how will they ever comply with these requirements?
I did, like, a couple of sexier videos, because all of a sudden I went, 'Wow, I have a body. I have this side of me that I haven't shown yet.' And I started kind of playing around with that side of things.