If the choice is between doing something supercool and having no one hear it and doing something equally cool and tricking people into putting it on the radio, I don't think the second option is some big sellout.
“Well, he doesn't make me laugh. I think I've got a fair sense of humour but I can't really see it in him. I've listened to his show on the radio on a Saturday morning, and that's a load of mince as well.”