When something exceeds your ability to understand how it works, it sort of becomes magical.
You can't pander to your audience. You might in the short term, but ultimately you can't hoodwink them, either.
I just don't want to talk about my personal life. I feel like it's mine, I'm not trying to promote it. It's nice to have things that are your own, that you value enough that you don't have to use to sell a movie.