'Entourage' is a great show, but it's fantasy. I spent my twenties in L.A. in this business, and my life didn't look anything like that. 'Big Bang' reflects a side of men that is rarely shown. We see their flaws - all of them.
I think from an artist standpoint, you have to put out music that you feel like represents you and things you feel like your crowd wants to hear. And if that drives them to go and download the album or the single, that's what we want.
I'd say that it's important for music to be there that gives you a challenge, that rearranges things in your head.