If all ideas have to be bought, then you have an intellectually regressive system that will assure you have a highly knowledgeable elite and an ignorant mass.
The advantage does lie with us because we're at home and if we can't motivate ourselves for this match then we can't motivate ourselves for any match. I think the crowd will be up for it as well.
I would much rather have men ask why I have no statue than why I have one.