I have a structured songwriting process. I start with the music and try to come up with musical ideas, then the melody, then the hook, and the lyrics come last. Some people start with the lyrics first because they know what they want to talk about and they just write a whole bunch of lyrical ideas,
California club pop chirper Dev's debut is as stark as it is sweet. This is owed partly to the casually giddy lightness of her talk-singing - familiar from her slizzered 2010 cameo on Far East Movement's smash 'Like a G6,' and around-the way-girl frisky like 1980s Latin freestyle.

