I have to be careful of what TV shows I choose, particularly ones that have commercials in them, because it's going to be a different kind of television show.
I also wanted to express the strength of cinema to hide reality, while being entertaining. Cinema can fill in the empty spaces of your life and your loneliness.
There is only one situation I can think of in which men and women make an effort to read better than they usually do. It is when they are in love and reading a love letter.