I was a militant smoker, and in my case, I think I particularly used smoking because what I felt was a kind of politically correct big brother assault on smoking.
This is the thing you dream about when you're a kid, even before getting into the league.
Thus, the forces and value systems that are most threatened by this shift are becoming the most coherent and are rising to the top as minority or plurality powers. But they do not represent either the shift, the change, or the future.