I'd rather get a good clean laugh with good material, than an easy laugh by swearing or shocking. That's not clever or comedic, anybody can get a laugh that way, it's too easy.
“Famous people feel that they must perpetually be on the crest of the wave, not realising that it is against all the rules of life. You can't be on top all the time, it isn't natural.”
“All I need is my brains, my eyes and my personality, for better or for worse.”