I always wanted to do films. I'd gone to New York early in 1976 and did a lot of theater, but I really wanted to chase the paths of people like Pacino and Lemmon and those guys. Alan Arkin. Film was where I wanted to go.
Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product.
For me, I want my kids to find their way. If they're interested in something, I want them to try it out.