It's not a case of 'look at me in my car'; it's more, 'look at the car'. I like the idea of other people enjoying them, because everything has become a bit faceless and nobody likes the motor car any more.
Since boredom advances and boredom is the root of all evil, no wonder, then, that the world goes backwards, that evil spreads. This can be traced back to the very beginning of the world. The gods were bored; therefore they created human beings.
Whether you're winning or losing, it is important to always be yourself. You can't change because of the circumstances around you.