I am amazed at radio DJ's today. I am firmly convinced that AM on my radio stands for Absolute Moron. I will not begin to tell you what FM stands for.
I've spent over 25 years in the television industry, the direct response industry. I met a lot of people and certainly learned the power of commercials and their brand building potential.
I set myself up to be a bass guitarist and bass players get a lot more work than people like me.