And I've always loved commercials. I like working out how to organically weave a brand's message into the writing process. It's like an improv show, where comics ask the audience to throw out a word and a skit is built around it.
If you dedicate your attention to discipline in your life you become smarter while you are writing than while you are hanging out with your pals or in any other line of work.
It is neither the statesman nor the friend who is asking your help and assistance, but simply the man.

