The most common trouble with advertising is that it tries too hard to impress people.
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If I leave my computer, I'm probably not going to get back for hours. If I take a few minutes to answer questions and go web surfing, then guilt kicks in and I get back to work.
As much as I transferred my mother to Elizabeth Shore of The Black Dahlia, as much as her dad mutated into an obsession with crime in general, well, I have thought about other things throughout the years.