I had a very famous trainer tell me once, 'You can usually train a wild animal but never tame a wild animal, ever.' They are always going to be wild, no matter what anybody says.
Sometimes it's a character you want to play or a story you want to tell. Sometimes it's just to pay the bills.
The vast majority of Americans agree with us. We're doing everything that we can. We're advertising, right now we're on television with an advertisement running in the Washington area. We've got newspaper ads.