We're going to do something that's really unprecedented in the industry by launching the console in all three major markets for the same holiday. It's never been done before.
“George Carlin is kind of my template now because George Carlin before was straight laced regular comic and he had short hair, a tie, suit, nightclub guy. Then he said screw it, let his hair grow, just started telling what he thought was the truth. So that's what I'm trying to do.”