The whole drive of western culture, the part of it which is serious, is towards an extreme objectification. It's carried to the point where the human subject is treated almost as if it's dirt in the works of a watch.
The heart of the jealous knows the best and most satisfying love, that of the other's bed, where the rival perfects the lover's imperfections.
If you or me go to the gas station to fill up our car and it costs us much more than we expected, it will zap our discretionary income. We won't have the extra money to buy that washing machine or new winter coat-all big ticket items that are important to economic growth.