People will have an altered idea of who you are unless they really take time to get to know you, which of course they don't. They just get what they see, and they take that to the bank.
“There are half a billion people that listen to music online and the vast majority are doing so illegally. But if we bring those people over to the legal side and Spotify, what is going to happen is we are going to double the music industry and that will lead to more artists creating great new music.”