 |
Nationality: American Type: Businessman Born: August 30, 1954 |
“I have come to know Bugs so well that I no longer have to think about what he is doing in any situation.”
“Advertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain.”