Inevitably, these sorts of things are going to come back to blow up in people's faces.
“The two things that can hurt you are if you need money or if you need fame. Those are the things that can be your Achilles heel. But if you don't need money and you don't need fame, then you're free.”
“Eventually the consumer will come to appreciate the editorial point of view of every different brand. User-generated content without editorial oversight will simply be background noise.”